How to Start an Event Photography Business in Kenya (Using a Phone + Ring Light)
Introduction
The event photography business in Kenya is one of the most practical and low-capital hustles today. Thanks to smartphones with powerful cameras, you donβt need expensive DSLR equipment to start. With just a good phone, a ring light, and basic editing skills, you can capture birthdays, baby showers, graduations, and small corporate events. Event organizers value instant, high-quality photos, and clients are willing to pay for convenience. This makes event photography a profitable side hustle or full-time business for anyone with creativity and an eye for detail.
Startup Costs π°
This hustle requires very little capital compared to traditional photography.
- Capital Needed: KES 8,000 β 18,000
- Key Expenses:
- Good smartphone with quality camera (many people already own one).
- Ring light with tripod β KES 3,000 β 7,000
- Editing apps/software (free or paid) β KES 500 β 1,500
- Power bank or extra battery pack β KES 2,000 β 4,000
- Branding and online marketing β KES 1,000 β 2,000
π‘ Tip: If you already have a good smartphone, your entry cost drops significantly.
Why This Business Works β
- High Demand: Every event needs photography.
- Low Capital: Start with a phone and ring light.
- Instant Delivery: Clients love getting photos on the spot.
- Repeat Clients: Families, schools, and small businesses call for photos often.
- Scalable: Upgrade later to professional cameras and videography.
Step-by-Step Setup π οΈ
1. Learn Photography Basics
- Composition (framing subjects well).
- Lighting (using natural and artificial light).
- Editing (using apps like Snapseed, Lightroom, or Canva).
2. Get the Tools Ready
- A smartphone with at least 12MP+ camera.
- A ring light and tripod for stability and lighting.
- Backup storage (Google Drive, flash disk, or memory card).
3. Identify Your Target Market
- Birthdays, graduations, baby showers.
- Small weddings and church functions.
- Corporate seminars and workshops.
- School events.
4. Set Affordable Prices
- Birthday shoot: KES 1,500 β 3,000
- Baby shower: KES 2,000 β 5,000
- Graduation shoot: KES 3,000 β 7,000
- Small event package: KES 5,000 β 15,000
5. Market Your Services
- Post your best shots on Instagram and TikTok.
- Share on estate WhatsApp groups.
- Partner with event planners and dΓ©cor businesses.
Profit Breakdown π
Example:
- Birthday shoot charged at KES 3,000.
- Expenses (transport + editing data) ~KES 500.
- Profit = KES 2,500 per event.
If you cover 8 events in a month:
- 8 x 2,500 = KES 20,000 profit monthly.
π With more bookings and higher-value events, you can earn KES 50,000+ monthly.
Challenges & How to Overcome Them β οΈ
- Perception Issues: Some clients may prefer DSLR photographers.
- Solution: Focus on quality edits, affordability, and instant delivery.
- Low Lighting in Venues: Some halls and tents are dark.
- Solution: Use your ring light and adjust camera settings.
- Data & Storage: Photos take up space and require backups.
- Solution: Use cloud storage like Google Drive or external hard drives.
- Competition: Many upcoming photographers.
- Solution: Differentiate with instant delivery and social media branding.
Tips to Grow π
- Offer instant printing services with a portable printer.
- Expand into short videos and reels for events.
- Create event photography packages (with dΓ©cor and cake partners).
- Brand your business with a catchy name like βSnap & Shine Photography Kenya.β
- Upgrade later to DSLR cameras and professional lighting.
Frequently Asked Questions (FAQ) β
Q: How much capital do I need to start event photography in Kenya?
A: With KES 8,000 β 18,000, you can buy a ring light, tripod, and cover basics if you already own a good smartphone.
Q: How profitable is event photography?
A: A single shoot can earn KES 2,500 profit. With consistent bookings, you can make KES 20,000 β 50,000+ monthly.
Q: Do I need professional training?
A: Not necessarily. Free YouTube tutorials can teach you the basics of photography and editing.
Q: Where can I find clients?
A: Social media, WhatsApp groups, referrals, and partnerships with event organizers.
Conclusion
The event photography business in Kenya is a low-capital, high-demand hustle that anyone with a good smartphone and ring light can start. With KES 8,000 β 18,000, you can take professional-quality photos, market yourself online, and earn steady income from birthdays, graduations, and small events. By focusing on creativity, affordability, and quick delivery, you can grow into a trusted photography brand.
π Explore more hustler-friendly opportunities in the Business Ideas Hub β with over 50+ small businesses you can start today.